Use product specifications to highlight the unique features that differentiate your products from competitors, making it easier for customers to see why your product is the right choice for them.
To ensure that your customers can easily understand and navigate the specifications of your products, consider grouping them into categories. This makes it simpler for customers to access the information they need in a more organized manner. If you prefer not to use specific groups, you can create a general category, such as "Overview" or "General Specifications," and include all of the product specifications under this heading.
It's important to remember that specification groups and items are set up at the category level. This means that any specification list created for a particular product category will be applied to all products within that category. However, you must still enter specific values for each product separately.
To illustrate, let's take the example of a laptop product category. In this category, you might have a specification list that includes Processor, Memory, Hard Disk, Display Size, and other relevant features. Once you've set up this specification list for the category, you'll only need to add the values for each specification once, for the first product. After that, the same list will automatically apply to all other products in the same category, saving you time and effort. Only specification values will be required to be entered.